Built for home services, focused on the next booked job
Lead Zone Digital connects Meta ads, video creative and follow-up for home service businesses: one process from the first impression to the next sales conversation.
Why we built Lead Zone
Good marketing needs strong follow-through. Our work connects the creative that earns attention with the process that handles the enquiry.
The problem we kept seeing
Home service businesses were investing in ads, but enquiry quality varied and follow-up often arrived too late. Better creative alone could not fix a disconnected sales process, so we built Lead Zone to bring campaign planning, video advertising, lead capture and CRM workflows into the same process.
Who we work with today
Home service businesses of many kinds: companies whose work happens at a customer’s home or property. Our earliest and deepest work is in pest control and window cleaning, which is why most of our published case studies and guides come from those trades. The same process now serves other home services, from exterior cleaning to detailing and lighting.
How the work fits together
Each campaign runs through the same four stages, from the first offer to the next decision about budget and creative.
Start with the work you want to book
Choose priority services, service areas and an offer your team can deliver. Agree on what makes a useful enquiry before launch.
Turn a service into a clear reason to respond
Build video concepts, scripts and edits for Facebook and Instagram, then test the message and creative with the local audience.
Give every enquiry a clear next step
Capture contact details, route the lead to the right person and connect CRM reminders, SMS, email or WhatsApp workflows where appropriate.
Use sales feedback to guide the next test
Review lead quality and available booking or customer outcomes, then refine the offer, creative and budget around what the business can actually close.
What you can expect from us
Creative with a clear job
Service-specific concepts, scripts and edits that explain the customer’s problem and make the next step obvious.
Follow-up with an owner
Lead routing, notifications and GoHighLevel workflows that show your team who needs a response.
Reporting with context
Leads reviewed alongside available appointment, customer and revenue data, so campaign decisions reflect your business.
We agree scope, responsibilities and budget before starting. We don’t promise a fixed number of leads, jobs or revenue; results depend on the offer, market, budget, season and follow-up.
Results clients have reported
Each figure belongs to one named campaign, not a combined company total.
Client-reported figures. Reporting periods and attribution vary; open each case study for context. Past results don’t guarantee future results.
Let’s look at your market together
Tell us about your business, your territory and the work you want to book. We’ll show you what we would set up first.